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Application security ROI: calculating the financial impact of an undetected flaw

Published on 2026-02-016 min readFlorian

The real cost of a flaw

Average data breach cost for SMB: €120,000-€1.24M (IBM 2025).

Cost breakdown

  • CNIL fine: €55,000 average
  • Incident response: €20,000-€100,000
  • Customer churn: 15-25% post-incident
  • Downtime: €1,500-€10,000/hour for SaaS
  • ROI calculation

    Full audit cost: €4,200.

    Average cost avoided: €120,000 minimum.

    ROI = 28× the audit cost.

    The argument for your board

    Don't present security as a cost. Present it as insurance with 28× ROI.

    Related articles

    Three adjacent analyses to keep exploring the same attack surface.

    Sources

    Written by Florian
    Reviewed on 2026-02-01

    Editorial analysis based on official vendor, project, and regulator documentation.

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